This year before the implementation of the New York Fashion Week in September 2014, world-renowned fashion designer, Vivienne Tam, in collaboration with WeChat, supermodel contest held through WeChat application. The contest is held in a talent search audition models that will bring world-class garments from the catwalk at the Vivienne Tam show at NY Fashion Week this year.
This event is open to all contestants around the world, international model candidates who will be dispatched free of charge to New York and an allowance of $ 2500, simply follow the competition mechanism that has been determined in WeChat.
Contestants quite follow the Official acoount: VTAMFASHION in WeChat, then fill out the form and send the best photos to be included in this year's race. Contestants can also register at microsite http://www.wechatapp.io/vivienne-tam-model-contest.
The winner of this contest had the opportunity to be a runway model for Vivienne Tam, and runners up can attend performances of his show for free. "WeChat with a comprehensive platform, allowing me to connect globally with my fans around the world.'s A new way to discover new faces and have the unique opportunity to become the next international supermodel by utilizing cellular technology," said Vivienne Tam.
This contest is open to women aged 18 years and over and the deadline for receipt of applications is July 25. "We hope to continue to push the boundaries of fashion and technology by providing new ways for users to participate in an exclusive event like Fashion Week," said Poshu Yeung, Vice President, International Business Group at Tencent.
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